Institution Department of Computer Science, Hamburg University of Applied Sciences
Degree program B.Sc. Applied Computer Science (B-AI)
Semester Winter semester 2010/11
Course Business Studies 2 (BW2)
Course type lecture and practical training
Lecturer Prof. Dr. Wolfgang Gerken
Topics
  • IT Departments in companies, IT service, ITIL, Incident and problem management, Service Level Agreements, Key Performance Indicators
  • Materials management: structural parts list, ABC analysis
  • Warehouse management: warehouse key figures, order procedures
  • Manufacturing process management: production planning, primary demand planning, material requirements planning, scheduling (metra potential method), capacity scheduling (Gantt chart), fine scheduling
  • Marketing: target group, product life cycle, market segment/growth/share, pricing theory, pricing, advertising, customer relationship management, E-commerce, web analytics
  • Management, decision making, balanced scorecard, data warehouse
  • Information systems: production planning systems, computer-integrated manufacturing (CIM), ARIS, SAP
Languages PHP, SQL, HTML, CSS, JavaScript
Technologies Apache, MySQL, Google Analytics
ECTS Credit Points 6
Examination type written test
Grade(s) 15 LP (1+)

As part of the practical training in a group, the online marketplace GameZ4you from AeHTML was extended by: structural parts list, ABC analysis, primary demand analysis, purchase recommendations and Google Analytics integration

Robin C. Ladiges / B-AI / BW2

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